overseas marketing News

Qianhai Wanfang Adopts Tech to Compete in South China Logistics

Qianhai Wanfang Supply Chain leverages technology to empower cross-border logistics, focusing on the South China market and providing international dedicated lines and overseas warehousing services. Its strengths lie in customized solutions and an efficient logistics management system. However, it faces challenges in global network coverage and peak season delivery times. For cross-border e-commerce sellers in South China, Qianhai Wanfang is a worthwhile partner to consider. They offer tailored solutions and manage logistics efficiently, but expanding their global reach and improving peak season performance are areas for improvement.

12/29/2025 Logistics

Amazon Launches Demographics Tool for Sellers

Amazon's new "Demographics" feature allows sellers to view consumer profiles at the ASIN level, optimizing product information and ad targeting. Vendor Central accounts now include "Purchase Location" analytics, aiding in regional inventory and marketing strategy optimization. Platforms like eBay and Wish also offer similar data functionalities. Data-driven operation is an inevitable trend in cross-border e-commerce. Seizing these opportunities can significantly improve performance by allowing sellers to better understand their customers and tailor their approach accordingly.

11/03/2025 Logistics Industry Insights

Directtoconsumer Brands Face Cash Flow Challenges Amid Growth

This article explores common cash flow management challenges faced by D2C brands during expansion. Jon Blair, founder of Free to Grow CFO, emphasizes that a profitable income statement doesn't guarantee healthy cash flow. Brands should focus on the impact of inventory, accounts receivable, and marketing expenses on cash flow. Establishing a cash flow forecasting mechanism is crucial for sustainable growth. By proactively managing these elements, D2C brands can navigate the complexities of scaling and ensure long-term financial stability.

11/03/2025 International Settlement

Freight Forwarders Leverage Digital Platforms for Global Growth

Freight forwarding companies need to shift from traditional customer acquisition methods to embrace digital transformation. Utilizing diverse channels such as B2B platforms, social media, industry exhibitions, and specialized freight forwarding platforms, they can precisely target potential customers. Providing high-quality services and leveraging word-of-mouth marketing are crucial for attracting more leads and achieving efficient customer acquisition. This shift enables freight forwarders to effectively compete in the modern, digitally-driven logistics landscape and expand their customer base.

11/03/2025 Logistics Industry Insights

Douyin Sellers Boost Sales with Product Title Optimization

This article delves into Douyin Shop's new feature, "Search Operation," focusing on optimizing product titles using "Search Product Diagnosis" to enhance search traffic. It emphasizes title originality, avoiding keyword stuffing, and provides various keyword combination strategies, including brand terms, marketing terms, and trending search terms. This helps merchants create high-exposure titles and achieve sales growth. The article provides practical guidance on how to leverage these strategies to improve product visibility and drive more customers to their Douyin Shop.

12/29/2025 Logistics Encyclopedia

Top Youtube Channels Reveal Crossborder Ecommerce Trends

This article delves into the top 10 most subscribed YouTube channels, analyzing their success factors and exploring potential implications for cross-border e-commerce. It highlights localized content, targeted audience, high-quality production, and active engagement as key elements for channel success. This analysis provides cross-border e-commerce businesses with valuable insights for developing effective YouTube marketing strategies. Understanding these elements can help businesses build a strong presence and reach a wider global audience on the platform.